New Success Factors in Retail

The event format "live shopping," which is currently popular in the retail and consumer goods industries, shows, especially in the fashion, beauty, and coffee sectors, that retail companies can raise customer loyalty to a new level through exclusive offers! Do you also share experiences with your community?

Our WEB TALK (german-language) with the ECC Köln will focus on how you can extend your customer journey from pre-sales to after-sales to include attractive experiences with live events. We will present exciting practical examples from various industries and give tips on how you can create exclusive atmospheres - both in conventional spaces and in conjunction with innovative technologies such as AR or VR/Metaverse.